TreeTalk became the finalist of the Call4Makers competition in the Innovative Projects category and presented its promising products at the Regione Lazio stand. It is a great honor for us to represent this Italian region at such a major international event.
Maker Faire is the Greatest Show on Earth in the field of invention and creativity. And Maker Faire Rome is the world’s largest Maker Faire exhibition after the “Bay Area” and “New York” in the US. Over 100,000 people participated at the biggest European innovation event in 2018.
It was an amazing 3-day event, transmitting its energy to visitors and participants. Existing companies and promising projects in various fields, such as electronics and prototyping, robotics, space, 3D printing, virtual and augmented reality were presented at dozens of thematic sites of the Nuova Fiera di Roma exhibition center.
Universities, as well as business incubators and Active Spaces (Spazio Attivo) – innovative creative platforms of Lazio Innova, represented their projects. A special place was occupied by master classes and Science Show for young people and children. And, of course, in a country where the art has long become an integral part of everyday life, particular attention was attracted by the places where art and modern high technologies together created new interesting forms.
The attention of visitors was attracted by the tireless iron (literally) rock musicians of the One Love Machine Band, playing in the open air. Amazing products, decorations, clothes and art objects from traditional materials (wood, metal, ceramics, and fabrics), but created using digital technologies, were presented.
In addition to the entertainment program, the attention of specialists was attracted by high-tech solutions in the field of Industry and Business 4.0, revolutionary solutions for the retail, agriculture, food industry, and waste processing.
It is worth saying a little about the site where the exhibition was held.
Fiera Roma was opened in April 2006 and is one of the largest and most prestigious exhibition poles in Europe. This is a great architectural work, designed by the architect Tommaso Valle, and this is an excellent futuristic business center. The center is powered by the largest thin-film solar system in Italy, covering about 38,000 square meters of the pavilion roofs. The system generates 1.8 million kWh of clean energy per year.
In addition, Fiera Roma is a center for international trade and communications. Rome is not only a world-famous tourist destination but also a very important business center, strategically located in the midst of economic flows between north and south Italy and Europe. It is a bridge between old and new markets, equipped with modern and functional structures. The exhibition center is part of a multifunctional retail and office district with an area of more than 390,000 square meters.
Fiera di Roma is situated in a strategic location and is served by an excellent transport network. In addition to roads with convenient parking and interchanges, the complex has its own suburban railway platform (2 stops from the Fiumicino international airport or several stops from the center of Rome). At the time of the Maker Faire exhibition, the Italian railways not only increased the number of trains but also organized an information point on the platform with multilingual staff helping visitors to buy tickets and understand the routes.
TreeTalk presented its promising developments at the exhibition. Those are the real-time voice communication devices: the prototype of the car voice communicator “The Terminal One” and the prototype of the stationary communicator “TreeTalk Intercom“. Also were demonstrated: a prototype of a user web interface for managing devices and their groups (TreeTalk Web Panel) and a prototype program for the PC TreeTalk Dispatcher, which combines the functionality of personnel task management and instant communication with a specific employee (selective call) or with the whole team (group call).
We are grateful to the jury of the Call4Makers contest for the high appreciation of our developments and the opportunity provided. Thanks to participation in the exhibition, we were able to acquaint many people with our developments and get extremely useful feedback that will allow us to improve our prospective products.